Cavallier
Project developed at the International Scuola Internazionale di Grafica in Venice, aimed at creating the visual identity of a brand of elegant men's shoes. The work involved the design of the logo, the choice of the colour palette and the development of the typography, with the intention of conveying refinement, exclusivity and craftsmanship.
TYPE OF PROJECT
Branding
YEAR
2024
TOOLS
Photoshop
Indesign
Illustrator
Typography was selected to balance modernity with heritage and to ensure both readability and personality across digital and print media. The final visual identity was applied to various brand touchpoints, including packaging, stationery, and social media mockups, ensuring coherence and a strong emotional impact.